HomeMy WebLinkAbout17.5 Receipt of Advocacy Strategy Committee Report, 19 June 2023
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ADVOCACY STRATEGY COMMITTEE
June 19, 2023, 12:00 pm
Trustees' Committee Room
133 Greenbank Road
Ottawa, Ontario
Members: Alysha Aziz, Suzanne Nash, Cathryne Milburn (electronic
communication), Amanda Presley (electronic communication)
Staff Present Janice McCoy (Executive Officer, Corporate Services), Nicole
Guthrie (General Manager of Board Services), Diane Pernari
(General Manager of Communications), Darcy Knoll
(Communications Advisor (Media))
1. Call to Order
Chair Aziz called the meeting to order at 12:06 p.m.
2. Acknowledgement of Territorial Lands
Chair Aziz acknowledged that the meeting is taking place on unceded Algonquin
Homelands and thanked the Algonquin Nations for hosting the meeting on their
land.
3. Declarations of Interest
No declarations of interest were filed.
4. Approval of the Agenda
Moved by Trustee Nash,
THAT the agenda be approved.
Chair Aziz requested that the agenda be amended to include the addition
CitySHAPES and Transportation as item 6.3 under matters for discussion.
Moved by Trustee Nash,
THAT the agenda be approved, as amended.
Carried
5. Matters for Action:
5.1 Approval of Terms of Reference
Moved by Trustee Presley,
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THAT the Terms of Reference for the Advocacy Strategy Committee
be approved. (Attached as Appendix A).
Carried
6. Matters for Discussion:
6.1 Memo 23-046 Developing the 2023-2024 Advocacy Strategy
Members reviewed the list of items for the priority work of the committee in
the 2023-2024 school year outlined in Memo 23-046.
During the discussion and in response to queries the following points were
noted:
As the committee begins to develop a plan, consideration should
be given to the Board's capacity to complete the work. Staff
suggested that the Committee may wish to limit their initiatives to a
few key areas that will most impact the students and staff. A
smaller, focussed strategy will ensure that efforts have an impact
and that staff and board resources are available to support the
efforts;
Memo 23-046 specifically references the following issues:
o Noise By-law - City of Ottawa;
o Bill 98 Better Schools and Student Outcomes Act and related
regulations - Ministry of Education;
o Ontario College of Teachers (OCT) and number of days for
retirees;
o Transportation funding formula;
o Protest free zones;
o Special Education Funding; and
o Increased Provincial Funding.
The Board has a finite amount of funding and must focus on
student achievement but recognize that the greening initiative is
important. CitySHAPES and other groups within the city of Ottawa
could assist and collaborate on the greening initiative;
Staff encouraged the Committee to contemplate the Board's role as
the organization's political arm, the Board's fiduciary duties, and the
areas that the Board is specifically charged with;
Under the broader heading of funding for education, there are
specific, urgent areas of need like transportation;
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Members discussed the opportunity for conversations with local
Members of Provincial Parliament (MPPs)or City Councillors and
the value of having two or three areas of focus which are within the
City’s sphere of influence and aligned with the district’s strategic
priorities. For example, a conversation with City Councillors could
focus on the noise by-law greening initiatives, including
composting;
The Committee requested that an outline and draft plan be
presented for review and approval at the next committee meeting,
tentatively scheduled for 5 October 2023, with a goal to have Board
approval by the end of October 2023;
Members discussed the possibility of a meeting with the new
director and city councillors;
Staff suggested that the priority areas will differ depending on the
level of government. The message to each audience should be
considered to maximize effectiveness and impact;
Another consideration is the timing of the Ontario Liberal Party
leadership election and the potential for it to create unique
advocacy opportunities;
The members discussed the option of a meeting with local MPs
and MPPs in November 2023. Staff encouraged the members to
contemplate a date in late November or early December. The late
fall timing will give the Board and staff time to schedule the
meetings and prepare. The past practice has been for a morning or
breakfast meeting to ensure the MPP can manage their
constituency work. Other times should also be explored; and
The Committee agreed that they would focus on community
building and sustainable funding as the two major priority areas,
nesting particular issues under these categories as appropriate.
6.2 Menstrual Equity (ME) Program
Trustee Presley shared that she had received comments from students on
the operationalization of the Menstrual Equity (ME) Project and the lack of
product availability and the limited range of available products.
Staff noted that the query is predominantly an operational matter and that
the questions might be better posed to the Associate Director of
Operations and the System Principal with responsibility for the program to
help identify the advocacy need and where the Committee might play a
role.
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Superintendent Lavergne and Principal Arden should also be consulted
and may be able to provide more details on the issues that were heard at
the Student Senate meeting.
Should it be warranted, after conversations with staff, there may be an
advocacy piece tied to funding of products which may better support the
continued implementation of the program.
6.3 CitySHAPES and Student Transportation
Chair Aziz noted that she had preliminary conversations with
CitySHAPES, a new Ottawa not-for-profit organization which aims to help
cities and communities work with urgency to deliver solutions in climate,
housing, transportation and governance. She spoke about the possibility
for a meeting with the organization specifically focusing on the matter of
student transportation.
Staff noted that the Ottawa Student Transportation Au thority (OSTA) has a
well-established walking school bus program and that the Committee may
first seek to review the current program.
Trustee Nash noted that the Ottawa Safety Council has also been active
in the support of the walking school bus program and should also be
considered regarding transportation alternatives.
Chair Aziz shared that it was her intention to begin conversations with
CityShapes in an effort to advocate to City Council to extend bus passes
to students over the age of twelve and sought consensus from members
on whether or not to engage with CityShapes on the initiative. Staff
encouraged the Committee to finalize their strategy and plan prior to a
meeting with CityShapes. The members agreed that a meeting should be
arranged for late November, early December of 2023.
7. New Business -- Information and Inquiries
There was no new business.
8. Adjournment
The meeting adjourned at 1:08 p.m.
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Alysha Aziz, Chair, Advocacy Strategy Committee
Ad Hoc Advocacy Strategy Committee
Terms of Reference
Role and Purpose
The purpose of the Advocacy Strategy Committee is to develop and implement effective
advocacy strategies to support the organization's goals and objectives.The committee
will provide guidance,oversight,and expertise in the development and execution of
advocacy campaigns,ensuring alignment with the organization's mission and values.
Responsibilities
The Advocacy Strategy Committee shall have the following responsibilities:
●Develop an annual advocacy strategy that outlines key priorities,target
audiences,messages,and tactics to advance the District’s strategic goals.
●Identify and prioritize issues and opportunities for advocacy,considering their
alignment with the strategic goals.
●Monitor and evaluate the progress and impact of advocacy efforts,including
assessing the effectiveness of strategies,identifying areas for improvement,and
recommending necessary adjustments.
●Coordinate with relevant partners to leverage their expertise,resources,and
networks in support of advocacy initiatives.
●Stay informed about legislative,regulatory,and political developments that may
impact the District’s advocacy efforts.
●Advise and support the chair on specific advocacy issues and key messaging as
needed and in a timely way.
●Provide regular updates and reports to the Board on advocacy activities,
outcomes,and challenges.
Membership
The Committee shall be comprised of the Chair and up to four trustees,appointed by
the Board annually at its organizational meeting.
The Chair shall be an ex-officio member and shall have full privileges of committee
membership and are included in the total number of trustees appointed.
The Committee will be supported,as required,by the following internal Board
resources:
●Director or delegate (ex-officio)
●Executive Officer,Corporate Services
●General Manager of Board Services
●Other staff and or guests as required
Meeting Frequency
The Advocacy Strategy Committee shall aim to meet on a regular basis,at least every
second month.Additional meetings may be scheduled as needed.The chairperson
working with the Executive Officer and the General Manager of Board Services shall be
responsible for setting the meeting agenda,circulating relevant materials,and
documenting and sharing the meeting minutes.
When determining meeting times,the varied needs and availability of members should
be considered to promote equitable engagement opportunities (e.g.scheduling
meetings outside of regular work hours).
Reporting Structure
The Chair of the Committee will establish the agenda in consultation with the Executive
Officer and Board Services.
The agenda and meeting materials will be distributed to all members of the Board on
the Friday prior to the meeting.The Committee shall submit a report with
recommendations to the Board at the next scheduled meeting after a meeting of the
Committee.
Decision Making
Decisions within the Advocacy Strategy Committee shall be made through a
consensus-based approach.In case consensus cannot be reached,the chairperson
shall facilitate a vote,and a simple majority will determine the outcome.